News
BACK BY POPULAR DEMAND, POP-TARTS® FROSTED CHOCOLATE CHIP COOKIE DOUGH RETURNS TO SHELVES AFTER THREE-YEAR HIATUS
Plus, Pop-Tarts launches first-ever protein innovation, also hitting shelves nationwide this November Key Points: Pop-Tarts is bringing back Frosted Chocolate Chip Cookie Dough toaster pastries after years of fan-demand. The brand is also debuting a brand-new protein innovation, featuring 10g of protein per serving. Fans can find these offerings on shelves starting at retailers nationwide in November. CHICAGO, Oct. 14, 2025 /PRNewswire/ -- This is not a drill! After years of fan pleas, the #1...
Building Resilient Food Systems
Kellanova, Vice President and Chief Research and Development Officer, Dr. David Lestage, shares insights on how collaborative resilience, science, and technology are paramount in building resilient food systems. CHICAGO, Oct. 16, 2025 /PRNewswire/ -- There's a growing sense that the way we think about food, climate, and resilience is finally changing. What once felt like fragmented conversations - about risk, sustainability, and innovation - is now converging into one urgent narrative....
CHEEZ-IT® AND PRINGLES® ARE FAVORITE ROAD TRIP SNACKS ACROSS GENERATIONS, NEW SURVEY FINDS
Each age group has signature snacking styles, and hometowns indicate what people love to stock up on for the journey ahead CHICAGO, June 16, 2025 /PRNewswire/ -- Americans rank Cheez-It and Pringles in their top favorite snack brands for summer road trips, according to a new survey from Kellanova on the snacking preferences of 2,000 U.S. adults who had recently gone on or plan to go on a road trip. "With the summer road trip season kicking off, we wanted to find out what people love to munch...
CHEEZ-IT® AND WENDY'S® STACK UP THE FLAVOR WITH LIMITED-EDITION BACONATOR® CRACKERS
The Iconic Bold Flavors of Wendy's(R) Baconator(R) Meet the Cheesy Crunch of Cheez-It(R) in a Crave-worthy Collab, Available Nationwide This July CHICAGO, June 10, 2025 /PRNewswire/ -- When a snack craving hits, only an explosion of flavors can truly satisfy. That's why this summer, Cheez-It(R) is teaming up with the fast-food innovators at Wendy's(R) to serve up the ultimate craveable fix: the first-ever Cheez-It x Wendy's Baconator(R) crackers. This limited-edition collaboration brings...
CHEEZ-IT® BRINGS ITS A-GAME TO THE BASKETBALL 'TUNNEL FIT' TREND WITH SNACK-INSPIRED PIECES
Introducing Cheez-Fitz, a custom tunnel walk outfit designed by stylist Brittany Hampton and worn by professional basketball player Rickea Jackson CHICAGO, July 14, 2025 /PRNewswire/ -- When fashion hits the court, Cheez-It(R) brings the fit(s). As the 'Tunnel Fits' phenomenon continues to rise in prominence with searches more than doubling in the last six months,1 Cheez-It is adding its signature flair to this can't miss moment of game day with the most craveable style collaboration of the...
CHEEZ-IT® OPENS STUDIO CHEEZ, THE ULTIMATE PARTY EXPERIENCE, SATISFYING LATE NIGHT CRAVINGS AND SPINNING CLUB HITS IN NYC
The brand's latest immersive experience redefines nightlife with a one-of-a-kind nightclub serving Cheez-It-infused cocktails, late night bites and crackers straight from the Cheez-It Tap KEY POINTS: Cheez-It opens Studio Cheez in NYC - a Cheez-It-inspired late night club for fans 21+ built to satisfy late night cravings. Studio Cheez features Cheez-It-infused cocktails and mocktails like the Cheez-Tini, crave-worthy bar bites and a Cheez-It Tap dispensing crackers. Fans can enjoy must-see...
CHEEZ-IT® SNAP'D® TEAMS UP WITH REALITY TV ROYALTY PHAEDRA PARKS TO DROP THIS SEASON'S HOTTEST SNACK-INSPIRED ACCESSORY
Introducing the limited-edition Cheez-It(R) Snap'd(R) Back Bag-where crunchy chips get the reality TV treatment, inspired by Parks' iconic snap backs and packed with crispy comebacks CHICAGO, May 20, 2025 /PRNewswire/ -- Prepare to dial up your snack and style game with a partnership that's serving looks and flavor. Cheez-It(R) Snap'd(R)-the chip baked with 100% real cheese and known for its crispy bite-is teaming up with reality TV icon and queen of snap backs, Phaedra Parks, to unveil the...
Catalyzing Growth by Innovating with Purpose
By Dr. Deepali Palta, VP Global R&D Innovation and Sustainability, Kellanova Innovation isn't a buzzword-it's the engine of transformation. CHICAGO, Dec. 9, 2025 /PRNewswire/ -- Over nearly two decades working across Asia, Africa, Europe, and the United States, I've learned one universal truth: the most enduring innovations resonate deeply with people, deliver measurable business value, and are powered by intentional technology. To innovate meaningfully, I rely on a simple but powerful lens:...
Cheez-It® Citrus Bowl to Welcome the Return of Prince Cheddward with Epic Homecoming Celebration
Absurd Fun and Antics Await College Football Fans as the Beloved Cheez-It (R) Mascot Makes His Triumphant Comeback After a Three-Year Hiatus KEY POINTS Prince Cheddward Returns: Sparked by years of fan demand, the iconic mascot Prince Cheddward is back to reign over the 2025 Cheez-It(R)Citrus Bowl, promising an entertaining homecoming game filled with absurdly irresistible fun and cheesy flavor. Dynamic Duo & Game Day Spectacle: Seen together for the first time ever, Prince Cheddward and...
Club Crackers® and Kind Campaign Launch National Back-to-School Partnership to Combat Girl-On-Girl Bullying and Spark Kindness in Schools
Limited Edition Club Minis x Kind Campaign Boxes support free in-school assemblies and student-led Kind Clubs nationwide CHICAGO, Oct. 1, 2025 /PRNewswire/ -- Club Crackers(R) is proud to announce a national partnership with Kind Campaign, the internationally recognized nonprofit dedicated to ending girl-against-girl bullying, founded by Lauren Paul and Molly Thompson. At its heart, the initiative is about reaching young girls where they are - in their classrooms, their friend groups, and...
Consumer-Centric and Tech-Driven: The CPG Trends of 2026
By Charisse Hughes, Chief Growth Officer, Kellanova CHICAGO, Nov. 13, 2025 /PRNewswire/ -- Growth in consumer packaged goods will come not only from products, but also from how brands meet consumers where they spend time, earn trust, and use technology to make interactions effortless and relevant. At Kellanova, one principle guides our work: growth begins and ends with the consumer. As habits and expectations evolve, so must we-becoming faster, more connected, and more intuitive. Data,...
ETHISPHERE NAMES KELLANOVA AS ONE OF THE 2025 WORLD'S MOST ETHICAL COMPANIES®
Annual recognition honors organizations committed to business integrity through robust ethics, compliance, and governance programs CHICAGO, March 11, 2025 /PRNewswire/ -- Kellanova has received the 2025 World's Most Ethical Companies(R) recognition by Ethisphere, a global leader in defining and advancing the standards of ethical business practices. Previously, Kellogg Company was recognized 16 times prior to the spin-off in 2023. Kellanova is one of 136 companies recognized on this year's...
Eggo® Turns Breakfast Upside Down with Limited-Edition Stranger Things Strawberry Waffles
Fans Can Savor the Irresistible Taste of the Brand's First-Ever Naturally-Colored* Strawberry Waffle - The Perfect Way to Fuel Fans as They Rewatch the Iconic Netflix Series Before the Fifth and Final Season *colors from natural sources Eggo Turns Breakfast Upside Down: Eggo introduces Stranger Things Strawberry Waffles, its first-ever strawberry red waffle made with colors from natural sources - a bold new take on the classic Eggo waffle, inspired by the eerie rifts to the Upside Down from...
Float into Summer with Kellanova
From pool floaties to ice-cream, hop on the hottest snacks to cool off this season. CHICAGO, June 9, 2025 /PRNewswire/ -- Get ready to snack your way through summer with Kellanova's coolest lineup of seasonal offerings. From festive packaging and limited-edition floaties to ice cream mashups and grilling go-tos, the company's beloved brands like Cheez-Its(R), Pringles(R), Pop-Tarts(R) and Eggo(R) are delivering big flavor and even bigger fun just in time for the sunny season. Cheez-It Makes a...
How AI is Reshaping the Future of Work at Kellanova
Artificial intelligence is already transforming the future of work in profound ways, and it's only accelerating. Kellanova SVP and Chief Digital and Information Officer, Lesley Salmon, shares insights on the company's strategies to prepare its workforce for the AI revolution. CHICAGO, May 19, 2025 /PRNewswire/ -- Imagine a world where... You're headed into a last-minute meeting, and your phone or laptop serves up critical information before you realize you even need it. There is an Artificial...
In Australia, "Cool Critters" are the Unseen Heroes of Healthy Soil
CHICAGO, Dec. 5, 2025 /PRNewswire/ -- As a company that depends on crops to make the iconic foods that people know and love, we think a lot about soil health. That's why we support programs that help farmers around the world take better care of it. In Australia, Kellanova is a proud partner of the Cool Soil Initiative, a program focused on helping farmers improve soil health by increasing organic carbon levels and reducing greenhouse gas emissions on Aussie farms. To help raise awareness of...
In Brazil, responsibly sourced corn goes from field to cereal bowl
CHICAGO, Nov. 19, 2025 /PRNewswire/ -- As a global plant-based company, we rely on crops-from wheat to rice to oats-to make our iconic foods that people have loved for decades. But it all started almost 120 years ago with one grain: corn. We turned its kernels into flakes, and, well...the rest is history. Today, these flakes continue to play an important part in the way the world eats breakfast, which is why corn is one of the 12 priority ingredients we work to source responsibly as part of...
Kellanova Brands Unveil Fall and Halloween Limited-Edition Treats to Celebrate the Season
CHICAGO, Oct. 24, 2025 /PRNewswire/ -- Fall has arrived, and Kellanova brands are serving up a delicious lineup of seasonal snacks that are perfect for cozy nights, game day gatherings, and even a trip to the Upside Down. From pumpkin spice to magical movie moments, this year's limited-edition offerings are packed with festive flavors and fan-favorite collaborations. These treats won't stick around forever, so grab them before they ghost you. Here's what's new from your favorite Kellanova...
Kellanova Recognized on Fortune's 2025 World's Most Admired Companies List
CHICAGO, Jan. 30, 2025 /PRNewswire/ -- Kellanova is proud to announce its inclusion on Fortune Magazine's prestigious 2025 World's Most Admired Companies list, securing the No. 6 spot in the consumer food products industry. The last time Kellanova was spotlighted with this award was in 2024, securing seventh place in the consumer food products industry. This recognition underscores Kellanova's commitment to excellence, innovation, and social responsibility-values that drive everything we do....
Kellanova Unwraps Holiday Magic with Festive Flavors and Packaging
From cozy classics to cheerful surprises, this season's limited-edition assortment brings joy to every snack moment. CHICAGO, Nov. 21, 2025 /PRNewswire/ -- The holidays are here, and Kellanova is bringing joy to snack lovers everywhere with festive flavors and fun packaging that make every moment more delicious. Here's what's decking the halls this year: Experience the full interactive Multichannel News Release here:...
Kellanova is Fast-Tracking Careers with Future-Focused Training
Kellanova's pilot training program serves as a talent pipeline for higher-skilled jobs CHICAGO, Nov. 25, 2025 /PRNewswire/ -- Nationwide, manufacturers are facing a shortage of skilled labor, and with more than 25% of U.S. manufacturing employees being over 55, that shortage will only get worse in the coming years. That gap is worse for highly skilled roles like electricians and mechanics. According to the Bureau of Labor Statistics, employment of electricians is projected to grow 6% annually...
Meet the 2025 Pop-Tarts™ Bowl Edible Elite: Pop-Tarts® Unwraps Rosters for Team Sprinkles and Team Swirls, Featuring an All-New Buff Protein Edible Mascot
Plus, Pop-Tarts introduces its first-ever Mascot Cam, driven by fan demand Key Points: Team Sprinkles and Team Swirls mascot rosters include a mix of bold newcomers and returning fan-favorites. The newest Pop-Tarts innovations take charge as team captains, featuring a buff Protein Slammin' Strawberry mascot. The brand's first-ever Mascot Cam, live on the @PopTartsBowl TikTok channel, will give at-home fans a front-row seat to all the sideline happenings while watching the game live on ABC....
NEW RICE KRISPIES TREATS® BLISS RAISES THE 'BAR' ON SALTY-SWEET INDULGENCE
The classic marshmallow treat just got even more decadent with two new fan-inspired flavors CHICAGO, March 26, 2025 /PRNewswire/ -- Nothing unlocks childlike joy quite like a Rice Krispies Treats(R) bar and now the brand is turning up the indulgence with all-new Rice Krispies Treats Bliss bars. For the first time, the iconic marshmallow treat will feature multiple toppings - including a salty snack - to create a delicious multi-textural experience complete with a satisfying crunch. It's a...
Nutri-Grain Launches "Not Sorry" Campaign with Reality TV's Most Unapologetic Stars
A social-first activation celebrates bold choices and the snack that always delivers. CHICAGO, July 21, 2025 /PRNewswire/ -- Nutri-Grain(R) is extending its bold new energy beyond the grocery aisle and into pop culture with the launch of Not Sorry - a clever, social-first campaign that brings together three unapologetically iconic reality personalities to celebrate the things we enjoy, without the pressure to explain ourselves. Nutri-Grain Launches "Not Sorry" Campaign with Reality TV's Most...
Nutri-Grain Raises the Bar on Snacking -- With Nutrition That Works as Hard as You Do
The delicious bar fans know and love now with more whole grains, more vitamins, and a refreshed look CHICAGO, May 14, 2025 /PRNewswire/ -- After more than 30 years as a trusted snack, Nutri-Grain(R) is debuting a bold new chapter. As part of a full brand refresh, Nutri-Grain's signature bars now feature 10 grams of whole grains, 10 vitamins and minerals - all wrapped in a bright, energetic design built for the busy pace of everyday life. This isn't a comeback. It's a confident step forward -...
PIZZA LOVERS, REJOICE! CHEEZ-IT® FIRES UP NEW PIZZA-INSPIRED FLAVORS
The brand's bold expansion of pizza-inspired crackers delivers a slice of innovation with two new varieties, bringing authentic Italian-inspired flavors to its cheesy, crunchy snack lineup CHICAGO, Jan. 14, 2025 /PRNewswire/ -- Order up! Cheez-It(R) is bringing the pizzeria right to your pantry with the introduction of two new pizza-inspired flavors: Cheez-It Snap'd Extra Crunchy Margherita Pizza and Cheez-It Duoz Pesto + Mozzarella. Designed for both flavor chasers and pizza enthusiasts,...
POP-TARTS® TEAMS UP WITH MARVEL STUDIOS' "THE FANTASTIC FOUR: FIRST STEPS" TO BRING BACK FAN-FAVORITE FROSTED BLUE RASPBERRY FLAVOR AFTER SIX-YEAR HIATUS
The Crazy Good collaboration unleashes a FanTASTEic snacking experience with four total movie-inspired toaster pastry flavors CHICAGO, June 2, 2025 /PRNewswire/ -- In 1963, Pop-Tarts(R) changed the world forever with its groundbreaking take on the classic toast and jam. Now, Pop-Tarts is earning its place as a snack superhero! The toaster pastry lineup inspired by Marvel Studios' "The Fantastic Four: First Steps," in theaters July 25, gives fans a fanTASTEic snacking experience that will take...
PRINGLES® AND MILLER LITE: TWO OF AMERICA'S FAVORITE COOKOUT STAPLES COMBINE THEIR ICONIC 'CRISP' FLAVORS FOR THE SNACK OF THE SUMMER
Brand new flavors bring summer staples together for a first-of-its-kind flavor innovation from Pringles CHICAGO, April 16, 2025 /PRNewswire/ -- Two things go hand in hand as the weather warms up: a crisp drink and a delicious snack. That's why the snacking masterminds at Pringles(R) tapped the brewing experts at Miller Lite for great tasting inspiration, debuting new limited-edition flavors inspired by beer-infused backyard barbecue favorites for a first-of-its-kind innovation from Pringles....
PRINGLES® DROPS "ONCE YOU POP" MYSTERY BOXES FEATURING LIMITED-EDITION COLLECTIBLE CRISP-INSPIRED CHARACTERS AND MYSTERY FLAVOR CANS
Pringamabobs, a new line of collectible characters inspired by stacked crisps, celebrates the return of the iconic "Once You Pop" campaign Key Points Pringles launches Once You Pop Mystery Boxes on its first D2C site - each box includes Pringles Mystery Flavor crisps and one of six NEW collectible Pringamabobs - characters inspired by the stacked snack. The Once You Pop Mystery Box will be available on OnceYouPopMarket.com and Pringles' Instagram and Facebook Shops. Boxes will drop on...
PRINGLES® MAKES MUSTACHES FLY TO THE SNACKING RESCUE WITH THE HELP OF ADAM BRODY, NICK OFFERMAN, JAMES HARDEN AND ANDY REID FOR ITS 2025 BIG GAME SPOT
It's a bird...It's a plane...No, it's mustaches! See what happens when the most iconic mustaches go missing to solve the ultimate game day snack emergency CHICAGO, Feb. 3, 2025 /PRNewswire/ -- With one of the most iconic mustached mascots in the game (looking at you, Mr. P), Pringles(R) knows mustaches are so much more than a facial feature. They're a statement-maker - for those who have them, admire them, or just love the iconic ones on the Pringles cans. That's why for the biggest snacking...
Pop-Tarts® Ups the Ante with 'The Biggest Sacrifice Ever' as Six Edible Mascots Take the Field at the 2025 Pop-Tarts™ Bowl
The Pop-Tarts Bowl returns with more mascots, more unforgettable moments and more ways to be a part of the action. Key Points: Delivering on two years of fan demand, the 2025 Pop-Tarts Bowl is being dubbed The People's National Championship. This year's game will feature six Edible Mascots - three on Team Sprinkles and three on Team Swirls - and will culminate in the biggest sacrifice ever. Fans will vote on which Edible Mascot team will be sacrificed. The 2025 Pop-Tarts Bowl kicks off on...
RXBAR Challenges 'New Year, New You' B.S., Empowering People to Block Out Toxic, Self-Improvement Messages
The campaign features a B.S. Blocker Truck, bold billboards, and sparks a social conversation to reject unrealistic expectations CHICAGO, Jan. 2, 2025 /PRNewswire/ -- RXBAR is calling B.S. on the cultural conversation that dominates every January-the pressure to overhaul your life with unrealistic and pervasive "New Year, New You" messaging. The brand is rejecting this exhausting cycle by challenging inauthenticity, celebrating self-acceptance, and encouraging people to leave the B.S. behind....
RXBAR Expands Beyond the Bar with New Protein Energy Bites
A craveable, bite-sized innovation delivering protein, fiber, and fueling energy - now available nationwide CHICAGO, Dec. 8, 2025 /PRNewswire/ -- RXBAR, a brand known for its transparency and No B.S. promise, believes that simple and nutritious food should also taste great. That belief inspired the brand's latest innovation: RXBAR Protein Energy Bites - a delicious, multi-layer snacking option that takes RXBAR beyond the bar and into an entirely new format. While "bites" currently account for...
RXBAR Launches High Protein Innovation Along with a New Lemon Honey Cashew Butter Flavor to Fuel Snacking All Summer Long
With ingredients you can recognize, RXBAR proves once again that you can keep it simple without compromising on taste and nutrition CHICAGO, June 3, 2025 /PRNewswire/ -- Today's consumers have high expectations when it comes to their snacks. They want protein that powers them throughout the day, without a long list of ingredients, artificial sweeteners, or a chalky aftertaste. They also want snacks that offer unique flavors and, to put it simply, taste good*. While this may seem like a tall...
Shaping Tomorrow's Omnichannel Leaders with Cornell
CHICAGO, April 24, 2025 /PRNewswire/ -- The way we shop for groceries has fundamentally changed, so how can professionals develop the skills needed to navigate this transformation? Kellanova Sales Learning & Development leader, Tomissa Smittendorf, shares more about this and Cornell University's Omnichannel Leadership Program in Kellanova's latest News Story. Shaping Tomorrow's Omnichannel Leaders with Cornell By: Tomissa Smittendorf, Commercial Capabilities Lead, Sales L&D The way we shop...
The Top 5 CPG Tech Trends Shaping 2026
Kellanova's CIO, Lesley Salmon, shares how technology is redefining the industry CHICAGO, Dec. 1, 2025 /PRNewswire/ -- As we near 2026 and technology continues to rapidly reshape what it means to be a consumer goods company, Kellanova's Global Chief Digital & Information Officer, Lesley Salmon, shares the trends poised to redefine the CPG landscape, and how the company is harnessing this era of digital reinvention as a catalyst for growth. The Top 5 CPG Tech Trends Shaping 2026 By Lesley...
Trailblazers and Innovators: Kellanova Women in STEM
CHICAGO, Feb. 11, 2025 /PRNewswire/ -- International Day of Women and Girls in Science, celebrated annually on February 11, highlights the vital contributions of women in science, technology, engineering, and mathematics (STEM) while promoting inclusion in these historically male-dominated fields. Recognized by the United Nations, the day inspires future innovators and underscores the importance of diverse voices in solving global challenges. At Kellanova, we value the contributions of our...
Trend & Data-Driven Campaigns for Every Audience
As consumer behaviors and expectations evolve, successful brands must refresh their approach to meet consumers where they are. Kellanova SVP and Chief Growth Officer, Charisse Hughes, shares insights into the company's strategies for reaching diverse audiences with advanced analytics and AI, creating evergreen relevance and growth. CHICAGO, April 1, 2025 /PRNewswire/ -- In an era where innovation is the key to staying competitive, Kellanova's IT team is integrating our existing systems and...
U.S. Soccer Federation and Kellanova Come Together to Celebrate the Team Spirit at the Heart of Soccer in New National Partnership
This marks Kellanova North America's first partnership in sports for its entire snack portfolio ATLANTA and CHICAGO, Aug. 6, 2025 /PRNewswire/ -- Today, the U.S. Soccer Federation and Kellanova, a global snacking powerhouse, announced a partnership making Kellanova the Official Snack of U.S. Soccer. Together, they'll unite under the rallying cry "It Takes a Pack" to celebrate the full team behind every soccer moment, from the elite athletes to the fans, families, coaches and communities that...