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GoodFin

A goodfin Company

www.goodfin.com
Location
San Francisco, CA
Size
11-50 employees
Revenue
Unknown / Non-Applicable
Industry
Financial Services
Founded
2022

Reimagining Wealth Management Through AI

GoodFin is revolutionizing private wealth management by making sophisticated financial services accessible to a new generation of investors. Founded in 2022 and backed by Y Combinator, this San Francisco-based fintech startup is democratizing wealth creation with an AI-native platform that combines cutting-edge technology with human-centered community building.

Innovation Transforming a $1.25 Trillion Market

GoodFin addresses a fragmented global wealth services market undergoing seismic change as trillions pass in the largest intergenerational wealth transfer in history. The company's intelligent platform features design-forward user experiences powered by sophisticated AI agents, initially focusing on alternative asset investments typically reserved for ultra-wealthy clients. This technology-first approach delivers financial hyperpersonalization, automation, and optimization that breaks down traditional barriers in wealth management.

The GoodFin Team Environment

As an early-stage startup, GoodFin offers professionals the opportunity to shape the future of AI-native financial services alongside a collaborative team of 11-50 innovators, founders, and investors. The company maintains a human-centered approach while leveraging AI automation, creating a high-value community atmosphere where technology serves genuine human needs.

Career Growth and Impact

  • Direct involvement in building category-defining wealth management solutions
  • Work with cutting-edge AI technology in a rapidly growing startup environment
  • Collaborate with experienced professionals from leading tech and finance companies
  • Contribute to meaningful financial democratization and wealth accessibility
  • Backed by prominent investors including Goodwater Capital, Phoenix Fund, and Perpetua Investment Group

Mission Driven Culture

GoodFin's core philosophy centers on empowering wealth building for everyone, not just the privileged few. Team members join a mission where the next generation financial giant will be an AI-native platform that makes wealth creation seamless, personalized, and social. In a world where most financial decisions will become automated, GoodFin believes the most successful wealth company will still be human-driven at its core - powered by a high-value community of professionals, founders, and investors who understand both technology and finance.

Frequently Asked Questions

GoodFin is a lean, early-stage startup with 11-50 team members based in San Francisco, composed of professionals, founders, and investors from leading tech and finance companies.

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